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Web15. jul 2024. · And experts say it’s the perfect combination of careful marketing and behavioral psychology to make you buy, buy, buy. First, there’s the premise: Scoring a deal bumps up the neurological reward of shopping by several notches. “It just makes you feel good,” says Scott Rick, an associate professor of marketing at the University of Michigan. Web29. jan 2024. · The key to running a successful flash sale is the length of time it runs for. The shorter the sale the better; it creates a sense of urgency and encourages customers to act quickly. Studies show that 50% of flash sale orders occur within the first hour. Most flash sales last anywhere between a few hours to 36 hours. Web29. sep 2024. · Everyone loves a flash sale. Limited-time offers and short-term sales can be effective ways to inject revenue into your online store, especially around prominent days in the marketing calendar. Most flash sales last for 24 hours or less; therefore, the campaigns promoting them are also short-lived. guidewire predictive analytics